People love freebies—and many love to win. Throngs of consumers grabbed a complimentary ice cream or Italian ice to celebrate the firstday of spring, and that same clamoring can be seen online as consumers share branded posts on their social media feeds in the hopes of winning swag.
This in-depth article provides four keys you need to outline BEFORE you run your online contest. It includes some examples and helpful links to check out as you plan out your next online contest. Great resource!